Social Media Image Sizes 2022: Every Platform Cheat Sheet
We hear all the time that content is key with social media, and digital marketing in general, but having customized content for each platform is imperative. With so many social media platforms, knowing the right dimensions for graphics and videos might seem daunting but having a handy resource listing all the sizes can help! Some social media managers and graphic designers you know likely have these memorized by now.
We created a key on the standard graphic sizes you will likely use for your business on social media and more.
Pixels
Facebook Cover Photo- 1640 x 924px
Facebook Event Cover Photo - 1920 x 1080px
Facebook Post - 940 x 788px
Facebook Profile Picture - 1080 x 1080px
Instagram Post (Square) - 1080 x 1080px
Instagram Post (Long) - 1080 x 1350px
Instagram (Wide) - 1080 x 566px
Instagram Stories - 1080 x 1920px
Instagram Reels - 1080 x 1920px
Instagram Profile Picture - 320 x 320px
TikTok Video - 1080 x 1920px
TikTok Profile Picture - 1080 x 1920px
Twitter Profile Picture - 400 x 400px
Twitter Header - 1500 x 500px
Tweet with Photo - 1600 x 1900px
Linkedin Profile Picture - 400 x 400px
Linkedin Cover Photo - 1584 x 396px
Aspect Ratio
Facebook Cover Photo- 2:1
Facebook Event Cover Photo - 2:1
Facebook Post - 1:1
Facebook Profile Picture - 1:1
Instagram Post (Square) - 1:1
Instagram Post (Long) - 4:5
Instagram (Wide) - 1.91:1
Instagram Stories - 9:16
Instagram Reels - 9:16
Instagram Profile Picture - 1:1
TikTok Video - 9:16
TikTok Profile Picture - 1:1
Twitter Profile Picture - 1:1
Twitter Header - 3:1
Tweet with Photo - 2:1
Linkedin Profile Picture - 1:1
Linkedin Cover Photo - 4:1
Social Media Image Tips
To future-proof your social feeds and avoid pixelation, upload images that are as large as possible.
To avoid any compression or distortion, upload a JPG or PNG file.
Use the recommended pixel sizes for the fastest load times.
If you are sharing 2-10 images in your brand’s Facebook post using the carousel display, images should be 1200 x 1200.
Linkedin will handle files up to 8MB, so upload as large as you can to future-proof.
Graphics can be a struggle with creating content if you don’t have any graphic design experience, but there are tools that can help!
We encourage you to save this blog and print it out for your records. If you don’t have graphic design programs like Adobe Photoshop or InDesign, you might look into a cheap way to create graphics with little fuss, and we highly recommend signing up for Canva! Canva has all of these dimensions built into their program so there is no second-guessing. Canva is very easy to work with and provides icons, stock videos, and photos to take your graphics to the next level.
Still overwhelmed by graphic design and social for your business - contact us and let’s chat!
